Phoenix callbacks, who needs ‘em?

I’m a Rails developer by trade, launching my way into the world of Elixir and Phoenix. While I aim to approach each problem through a fresh, non-Railsy pair of eyes, I typically find myself searching for ways to do Rails-like things in Phoenix, rather than stepping back to first principles and opening my eyes to the new paradigm.

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Accelerator bubble?

A big part of spiking on a startup idea is getting out and exploring the business domain. So I’ve been taking advantage of these urban months and visited a number of meetup groups and networking events.

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Spit and polish

The web app has been up and running for a few few weeks now and our beta testers are plugging in bits of data. It’s all on track, but slow going. The features are complete-ish, so now it’s all about the shiny surfaces.

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Today is a marketing day

Today is a marketing day, so the most obvious place to start is with this. A blog post. I anticipate (fear, actually) that there will be many more such days as the burden of labour shifts from the familiar world of step-by-step development towards the lesser known world of marketing.

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DNS delite

Today began picking up the pieces of a spontaneous (but effective) domain name purchase over the weekend. Am happy with the name and brand it could inspire. And I got the development app up and running on the www subdomain pretty easily.

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MVP voila

Today I put down the development tools and patted myself on the back. I’ve reached a very rough stage one of the MVP. The product now does - very roughly - everything the old one did. And some.

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Meetings meetings meetings

Actually, just the one meeting today. I met up with the application’s prime-user, both of us arriving with folders stuffed full of notes and an awful lot to say.

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Resurrecting an old app

Today I did some work upgrading an old application to Rails 4 / Ruby 2. It was reasonably easy and there were only a couple of gotchas.

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Who are the customers?

The customers are the people who will be building the screens. We could call them users but that gets confusing because everyone is a user. The same could be said for customers. The only difference between the two is that one might be a paying example of the other. Users who pay -> Customers.

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Discovery kicks off

There is an idea, an intention, an understanding of the technology and an inkling as to what that technology will do.

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